The Role of Brand in a Downturn: Spotlight on the Oil Industry

The BrandExtract C-Suite reveals the worst branding mistakes you can make in a downturn - and the opportunities you should seize immediately.

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ARTICLES

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Rebranding After an Acquisition: Build Your Strategic Relaunch Plan

February 04, 2016

Get guidance to lead a rebrand after an acquisition, merger or other major business turning point. Gain insight from a company who successfully relaunched.

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Branding in the Legal Industry: Close up on Identity Design

November 23, 2015

Explore brands we've developed for top law firms like Fulbright, BoyarMiller and more. See how the right brand identity supported their success.

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Logo Retrospective: Branding for Social Good

May 29, 2015

Join us as we look back on the brands and logos we have created over the past 10 years for the non-profit organizations that help our community thrive.

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Google's Mobile-Friendly Update and the New Digital Landscape

May 11, 2015

Our digital experts explain what Google’s update really means for your business' digital strategy and how to adjust to a mobile-first landscape.

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RESOURCES & PRESENTATIONS

LinkedIn Tips to Market Your Personal Brand and Business

September 15, 2015

Learn how to optimize your LinkedIn profile to generate meaningful results for your business. Get more visibility and expand your professional network.

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Get More Work: How to Build a Partnership With an Agency

July 28, 2015

 Learn how to get noticed and get hired as a subcontractor with a branding, marketing or advertising agency. We share our tips for earning more work.

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The Impact of Mindset on Our Work and Culture

July 13, 2015

Learn how mindset impacts our work and company culture. Read takeaways from our office’s discussion of Mindset: The New Psychology of Success by Carol S. Dweck.

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Branding and the Power of 10

July 30, 2014

Presented by BE Chairman, Jonathan Fisher, “Branding and the Power of 10,” focuses on helping business owners and professionals understand, define, and measure the power of their brands.

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