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Industries / Manufacturing

How do you make a commodity more valuable?

You help your client understand what differentiates you.

Most manufacturing companies focus on service. Subsequently, everyone in the industry focuses on service. What really makes a product different? Is it people? Is it service? Or, it is something else?

At BrandExtract, we find ways to differentiate your products in the market through corporate positioning, strategic planning and design implementation. Our experience Branding companies such as Custom Catalytic Solutions, Diamond Fiberglass, G&H Manufacturing, USON, LP and others help us provide our clients with unique insight into their Brands and their culture.

Companies should look to compete on differentiators. rather than service and price. BrandExtract helps clients define their key strengths and communicate with customers in a way that builds bonds and creates conversations. Those conversations turn into valuable opportunities that, once initiated, become difficult bonds to break. Once a company goes down the road of competing on price, it devalues both the product and their reputation.

 

06.10.08
BrandExtract Rebrands Rignet
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05.12.08
Brandextract Launches New Brand Identity for Applied Diagnostics
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05.09.08
Brandextract Recognized as a ‘Leading Entrepreneur’ at Houston Technology Center’s Annual Gala
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Copyright 2007 BrandExtract, LLC | 7026 Old Katy Road, Suite 210 | Houston, Texas 77024 | 713.942.7959 t | 713.942.0032 f

BrandExtract is a Brand design, development and integration firm that teaches companies to extract more value from their Brand — empowering them to grow revenues, increase market share and improve overall profitability, both immediately and long term. From traditional graphic design to advertising to MBA-inspired Brand development and implementation, BrandExtract relies on its arsenal of fresh-minded strategic and tactical tools to help clients begin, grow and service a conversation with their customers, thus facilitating a Brand that flourishes.