Kyle Smith

Senior Digital Marketing Manager

Kyle Smith Portrait

Sports Photographer, Soccer Enthusiast, Social Storyteller

As our Senior Digital Marketing Manager, Kyle develops strategies to create engaging digital content for BrandExtract and our clients. He tackles each challenge using his affinity for good storytelling and an understanding of the fact that meaningful narratives inspire people. Some of his favorite masters of the craft include J.R.R. Tolkien, Joe Posnanski, and Bruce Springsteen. Easy-going and considerate, Kyle always looks for new opportunities to grow his mind and teach others.

Stories give us a sense of purpose. And digital marketing provides unique opportunities for people and brands to connect through meaningful stories.

Kyle is a native of Rochester, NY. He began his marketing career by launching the digital presence of a Houston-area high school. Once he decided to call Houston home, his next move was to a national executive search company, where he managed the company’s digital channels and oversaw a complete website redesign.

Kyle joined BrandExtract in May 2019. Passionate about people, companies, and their potential, he joined BrandExtract because "I wanted to be a part of an organization committed to helping people and brands grow by sharing their stories in a way that inspires belief."

If he’s not by his computer keeping up with the latest marketing trends, Kyle most likely is on a soccer field, either coaching or playing. He is also an avid biker, runner, and tennis player with an affinity for the great outdoors. In addition to cheering on the Cleveland Indians and his alma mater – the Fighting Irish of Notre Dame – he's also a fan of jamming on his guitar and shooting sports photography.

Education

  • BA in History & English, University of Notre Dame

  • MS in Business, University of Notre Dame

  • Content Marketing Certified - Hubspot

  • Inbound Marketing Certified - HubSpot

  • Social Media Marketing Certified - HootSuite