Our values have guided every step
As we look back over the last 15 years, it’s clear to us how we got here. By living our values: Have Grit. Teach and Lead. Step Up and Own It. Act With Heart. Do the Right Thing. On day one, we dedicated ourselves to bringing these values to life, and remarkable things have happened ever since.
Have Grit
This business is not for wimps, especially when you’re based in Houston. For 5,479 days and counting, we’ve kept our company and our clients on course through hurricanes, economic crises, floods, industry disasters, global pandemics – and of course a few thousand near-impossible deadlines. Here are highlights.
Teach and Lead
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Step Up and Own It
We love challenges. The tougher the better. No matter the person’s title, workload or job description, it’s common to see a BE team member raise a hand and say, “I’ll take that on. No problem at all.” Here are some prime examples of challenges we’ve risen to over the years.
Belief
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WillScot
We’ve helped this industry leader transform the way mobile space is purchased, all while navigating major M&A, intense culture change and massive growth. We provide rebranding, marketing campaigns, lead gen, company events and much more. Since our engagement, WillScot’s team has increased 233%. Assets are up 362%. Location network grew 205%.
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GSE
To prepare for an imminent IPO, this global manufacturer tapped us to develop a corporate strategy that would bring its environmental positioning into alignment with years of rapid growth, acquisitions and product launches. With our roadmap in hand, the company has built a united culture and launched new products that have become the worldwide standard.
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Millar
This medical device manufacturer had lost both its founder and its lead position. We helped the company rebrand, reposition, integrate acquisitions, launch products and develop new revenue streams. A decade later we are still working with Millar, now seen as a leading innovator in life-saving technology.
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Transocean
This premier offshore drilling company had a damaged reputation, a troubled culture and a commoditized position. New leadership enlisted us to help redefine their strategy, mission, vision and values. The result was a reenergized workforce, renewed belief in the company and restored confidence for shareholders.
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Stripes
We helped this convenience store chain move away from its Circle-K legacy and launch a fresh, differentiated brand. Handling everything from strategy and rebrand to store design and customer experience, we laid the groundwork for Stripes to achieve 98% brand recall, a successful IPO, and a selling price of $3.4B to 7-Eleven.
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eVgo
NRG wanted to develop a new industry and distribution channel for charging electric vehicles. We got onboard up front, developing everything from name and brand to market testing and rollout. Now eVgo is a strong lifestyle brand that encourages electric car ownership and widespread development of charging networks.
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Arms Wide
This adoption services agency wanted to give more kids and more hopeful parents the chance to build beautiful, loving families together. We stepped in and developed a new name and brand, and a revitalized mission, vision and values. Since the rebrand, the agency’s adoption rates have increased 25%.
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Marathon Pipeline
This major pipeline company needed a digital tool to help increase safety and awareness in the communities near its operations. We developed a finder app so that landowners and residents could locate the pipeline prior to any digging or land development nearby.
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ABS Group
This leading industrial consulting group needed a serious digital facelift. The existing site was hurting the company’s position as a global leader. We created a modern, integrated digital experience that showcased the group’s work, expertise and thought leadership. Over the next year, the company’s leads tripled.
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Shawcor
This prominent energy services company needed a strategy to integrate dozens of disparate product and service lines. We employed our data science practice to create a grand architecture to bring all offerings together. We then repositioned the company around this new structure and re-launched the brand at OTC, the industry’s largest global technology conference.
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Allredi
When fierce industry rivals merged into one formidable market leader, they enlisted us to help them leave the past behind, facilitate the integration and introduce their new company to the world. We handled everything from name and brand development to internal launch events to print and digital advertising – all during the COVID pandemic.
Act With Heart
In everything we do, one thing’s for sure – our hearts are fully in it. That goes for how we work, how we play and how we support our neighbors.
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2780Volunteer Hours -
233Brands Built -
200+Websites Launched -
765Beer:30s Happy Hours -
92Industry
Awards
Do the Right Thing
Fifteen years ago we vowed that in every decision we make, no matter how difficult, the right way would be our only way. That means acting on behalf of our people, our clients and our community, regardless of what’s popular or expected. When this is your foundation, you’re bound to face some adversity, but you will never falter.
Postcards from the journey
We’ve come far in 15 years. Here are some thoughts from teammates and clients who’ve made this rollicking adventure happen. (And are still making it happen.)
Glad you could stop by our 15-year celebration. Let’s keep the fun going. Visit our website and find out more about us and what we can do for you.
Thank you for your belief