Stellar Bank

Turning Two Legacy Banks into One Modern Brand

Formed through the merger of two established banks with outdated platforms, Stellar Bank enlisted us to craft a web presence that communicates their helpful, friendly, service-savvy positioning and streamlined transactions, all wrapped in a modern digital experience.

Challenge

Transform two legacy banks into a single, modern digital experience
Out-of-date banking platforms with poor user experiences and old messaging.

Solution

Website development with a modern user experience
Develop a new website that fits the new brand positioning, tone and platform that reduces transaction steps.

Result

More customers and more community engagement
New site reflects the bank's mission of combining advanced financial technology with a community-focused, relationship-driven banking experience. 

An example of the font used for S&B's brand

Stellar Blue

Galaxy Blue

Off White

Orbit Orange

Cosmic Iris

Pulsar Yellow

Astral Aqua

“The site embodies the openness, insight and guidance that Stellar Bank delivers every day

The new website design blends professionalism with a sense of warmth, communicating the bank's core philosophy of building relationships through personalized expert guidance and a strong community focus. 

Connect to the Story

Star Quality User Experience

We developed a site with a simplified user interface that is both inviting and accessible. The brand’s visual system was expanded to align with the brand's inviting and friendly approach by utilizing light, modern imagery, incorporating negative space, and featuring open and bright layouts.

Built for How People Want to Bank

The site is designed to be fully functional and user-friendly across both desktop and mobile devices, ensuring users have consistent access to financial tools no matter how they choose to bank.

Stellar Bank business online banking login page with two bankers reviewing information on a tablet beside the Access Possibilities headline

Stellar Bank mobile and tablet screens showing online and business banking experiences with customers using the banking app.

We Engineer Brands to Excel

Whether you're navigating market challenges or seizing new opportunities, we partner with you to develop innovative strategies that strengthen your brand and accelerate sustainable growth.

A Clean, Modern Design that Prioritizes Ease of Use and Accessibility

Graphic elements were carefully crafted to provide a seamless and intuitive user experience, reflecting the bank's commitment to simplicity and efficiency.

Two professionals collaborating on a laptop at a desk, overlaid with teal and yellow geometric shapes on a white background.

Business traveler walking while pulling a rolling suitcase and checking a smartphone, with teal and orange geometric accents.

Two people facing each other and shaking hands against a bold purple and yellow geometric background.

Impact

Bringing a New Brand to Life 

Digital experience for a banking merger

This complex merger and website project involved transforming legacy banking institutions into a modern, friendlier digital experience. The site is a manifestation of their new brand values and approach to customer service. 

Awards

  • Web Marketing Association
    2024 Outstanding Website WebAward

Impact

  • Simplified banking transactions with fewer steps and improved user flow

  • Integrated advanced financial technology with community-focused relationship banking

  • Effectively unified two legacy banking platforms into a single modern brand

  • Successfully merged two legacy banking platforms into award-winning digital experience

  • Optimized user journey drove increased customer growth and community engagement

More Impactful Work