Leslie Rainwater brings over 25 years of experience in strategic communications, marketing, project management, and organizational development to our BrandExtract team. Her career spans a wealth of industries including oil and gas, travel, technology, financial services, academics, healthcare and HR.
She has held executive marketing and communications positions at Compaq Computer Corporation and System One Corporation, a subsidiary of Continental Airlines, as well as worked with teams in other Fortune 100 companies and fast-growing entrepreneurial firms. Passionate about internal communications, training and change management, Leslie directed her own consulting firm for 16 years before joining our team.
“Inspiration comes from the hope for what can be. Belief comes from seeing possibility become reality. I discover what clients and their customers truly wish for, then find opportunities to deliver their dreams in ways that delight them.”
At BrandExtract, Leslie helps projects progress towards the strategic vision and provides constant motivation to our internal team. She works with our clients to assess current business practices, define market position, articulate corporate culture and create integrated strategic marketing programs. Leslie has unrivaled experience in successfully launching new products, brands, and corporate initiatives.
Born in Albuquerque, Leslie grew up in Houston and attended the University of Houston, graduating with a degree in English and a minor in Music. She also has an M.S. in Human Resource Management from Houston Baptist University. She joined BrandExtract in 2011 and says, "I love the people...they are all smart, strategic and passionate. The partners are dedicated to the company and put so much into the business. They ensure we have what we need to both do our jobs now and grow in the future."
Beyond her impressive professional career, this brand strategist is also a trained country western dancer, an enthusiastic gardener, fiber artist and classically trained singer. Fun fact about Leslie: "I sang with a stage band when I was in college..now I just perform entire musicals in the shower. I sound pretty good if I don't say so myself!"
- MS in Human Resource Management, Houston Baptist University
- BA in English and Music, University of Houston
Primary Area of Focus
- Brand Strategy
Training and Certifications
- Leadership in Action, Strozzi Institute